I was thinking about blogging for the last couple of weeks and how certain people tend to succeed a blogging while other’s do not. Writing a blog requires passion, work and creativity. It is an art form in itself and in many ways is harder than writing for a daily newspaper.
I was in my University’s career center looking through some of the books on print journalism and I discovered that a weekly columnist generally gets paid more than a staff writer. What? How does that work?
If a staff writer is required to write several times a week then why does a columnist receive more money for a column that is only published once a week? Now this discussion isn’t about money but it helps to understand the situation. The columnist is being paid to be creative and the staff writer is being paid to crank out news articles.
I’ve done some research on this and apparently a staff writer will use a standard template to pump out multiple news articles to fill the news section of the paper. Feature writers get paid a little more; then opinions writers and so on. The point is that the more you head up the creativity scale, the harder the work gets.
Blogging is great because there are no boundaries to what you can do as a writer. If you want to write about how significant your MacBook purchase was, you can have it your way. No responsibilities and no there to tell you what to do. I know it sounds cliched to say it, but blogging is freedom.
Now that doesn’t mean that everyone’s good at it. If you’re regurgitating the news via RSS syndication, then that’s not very good at all. If you’re regurgitating the news and throwing out a couple of comments then that’s kind of better. But the truly good blogs, or at least the ones with the most intellectual value, are the ones with good original content.
Far too often I hear people discuss in comment/forums/ about “your [their] site’s content” when in fact their content is somebody elses content with a few random idea’s and bits of commentary thrown to the wind. And that’s not to make fun of anyone in particular. Being creative is hard. Oil painting is hard. Poetry is hard. Dancing is hard. And now blogging is hard.
Well what are you waiting for? Get to it!